The iPad: A Spectacular Success in Spain
May 28th, 2010
The iPad has finally gone on sale in Spain. Initially expected around one month ago, but delayed due the incredible popularity of the unit in the USA, demand is also exceeding all expectations in Spain. For those still considering a purchase, the advice from all the main Spanish distributors is simple: “Hurry! There are already very few remaining.”
Contrary to the opinion of many, it’s not the cheapest models which are being selling faster but the more expensive 3G model – the iPad is available in six models, three Wi-Fi only, and three with WiFi + 3G, each with three different storage capacities of 16, 32 and 64 gigabytes – prices of the different models range between 579 and 779 euros.
An Apple dealer in Barcelona confirmed the trend, stating “we still have a few Wi-Fi models, but stock of the more expensive 3G versions was exhausted in less than an hour”. Another big electronic sore, FNAC, is having a similar experience, by midday all 3G models with 16 and 32 gigabytes were sold out, along with the base 16 gigabyte WiFi unit.
El Corte Ingles, Spain’s flagship department store, also demonstrated the products stellar retail performance, “there are none left in many stores, we are taking reservations, but the timescale for the next delivery could be two to three months,” quoted a store spokesman.
The demand for Apple’s iPad is not unfounded, several of our own Kyero team have had experience of the tablet device and praise has been glowing, a few choice comments have been, “i’m in love with it…”, “it’s unbelievable”, “it’s awesome, everything you read about the wow factor is true, really amazing”, “you need to get one, it’s really that different and good” – high praise indeed.
Apple’s midas touch has contributed to the recent announcement that Apple Inc have even superseded Microsoft Corp in market capitalisation. The optimism that Apple will keep adding new customers to their iPhone, Macintosh and iPad line of products, has meant that they became the most valuable technology company this week, surpassing Microsoft’s $219.2 billion market value to reach a staggering $222.1 billion.
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- iPad Delayed by One Month in Spain Due to US Demand
